Pharmaceutical Sales and Customer Service Professional

Cathy is a retired sales and customer service professional who spent most of her career in the pharmaceutical industry. She urges current students to meet with all of their professors at the start of each term. It’s a great way to start building relationships that can open professional doors down the road!

Transcript

>> My name is Kathy Benton and I am a parent of three Auburn graduates. I am in pharmaceutical sales and my husband is also a -- my degree from Auburn is education, but I kind of backed into pharmaceutical sales. As far as a pharmaceutical rep, it is -- first of all, you have to know who you're going to see that day. You've picked that physician out or his office out because of the potential for the market share for your product and so you have to have done your homework. It's not just showing up at the door. You have to know -- you've spent maybe one or two hours planning your day, planning -- prioritizing your day as well because you want to spend the most of your time in an office or with a physician who is going to be able to give you a greater market share. You also always have to know what your current market share is and where you want to take it and of course, you know, working on that with -- I've been a pharmaceutical rep where I was the only person calling on those physicians with that particular product or I've had as many as, you know, four other partners who were partnering with me. So it takes a lot of teamwork or individually -- sometimes if you're the lone ranger, you want to make that connection with another person on your -- in your district who is selling the same product and kind of bounce ideas off of each other.

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