Marketing & PR Intern
Remote | Winter 2026 | 22 Weeks | 20 hrs/week | Class Credit
About Scout
Scout is an early-stage shopping app built on a simple belief: people already know what they want. We’re not here to tell you what to buy — we’re here to help you figure out the best time and way to buy it. Think of us as the smartest friend you have who happens to know everything about deals, timing, and value. We’re building tools that work for shoppers, not brands.
What You’ll Do
- Run press and media outreach — build journalist lists, draft pitches, manage follow-up for Scout’s feature launches
- Turn product moments into stories and place them
- Own App Store optimization — keywords, screenshots copy, review prompts
- Write and ship Scout’s email/newsletter content to users and waitlist
- Support the founder’s outreach pipeline with research and drafting
- Track what’s working: coverage, referral traffic, install attribution
Who You Are
- Currently enrolled in a Marketing, Communications, Journalism, or related program
- A sharp writer who can match voice — punchy pitch, friendly email, crisp App Store copy
- You follow consumer tech / shopping media and know what gets covered
- Comfortable with rejection math: 50 pitches, 3 replies, 1 story — and that’s a win
- Self-directed and comfortable in an early-stage environment where requirements evolve
- Eligible to receive academic credit through your university
What You’ll Learn
How a startup earns attention with no ad budget — positioning, pitching, and the unglamorous follow-up that actually lands coverage.
This Role Is Perfect For You If…
You want bylines, placements, and campaigns you ran yourself — not coffee runs at a big agency. Everything you ship is yours to point to.
What You’ll Get
- Academic credit (we’ll work with your school)
- Real placements and campaigns you can point to — portfolio work
- Direct mentorship from a founder with deep experience in consumer tech and digital commerce
- A front-row seat to building a consumer startup from the ground up
Potential tasks/ things for these people to work on:
- PR Outreach: reach out to editors, podcasts and other media to secure promotional earned placements, ultimately securing 1 placement per week
- Identify and help plan partnership events with other startups or brands that make sense for the Scout brand (2-3 events over 4 months)
- Help develop our campus ambassador or UGC programs
- Run partnerships campaigns with content creators 1x monthly
- Contribute to the Scout social channels with content via Canva
- Build out optimization and tracking plans to understand what is working and where we should lean in
- Outreach to wedding planners/ party planners/ college and baby creators/ stylists/ interior designers to offer to their clients as a suggested tool
- Secure a partnership with a retailer